Branding & Marketing Asia Higher Education

Developing Actionable Strategic Plan with Competitive Differentials that Drive Colleges and Universities' Enrolment

Asia Business Forum’s Branding and Marketing Higher Education Conference presents to you the challenges and opportunities in positioning your institution strategically among your competitors and how best to leverage on the revolutionary tactics shared by our array of global speakers. Join us at this 2-day ideas provoking conference and learn through case studies on how universities have gained global recognition for their established brands by overcoming the following challenges:

• Building strong university brands
• Effective use of social media as a marketing tool
• Long term strategic planning and updates on latest trends
• Internationalisation and Collaboration
• Driving recruitment and admission
• Measuring Marketing and Branding KPIs
• Various branding and marketing approaches
• Strategic corporate planning
• Evaluating brand identities

For more details, please email to amber.chung@abf.com.sg